Lou Dorfsman

Lou Dorfsman's is a prime example of how working 'in house' can be a rewarding experience. From 40 years of the entertainment industry at CBS, we picked out our favourite five things to look at. Big type, powerful imagery, you can't go wrong.

See the classic Walton's advert here


Anonymous said...

What font is "ha ha ha" in?

Anonymous said...

think it might be "carousel"

Anonymous said...

I don't think it can be. See the latest post. It is an interesting question whid I'd love to know the answer to.

Anonymous said...

Whatever happened to Dorfsman's typographic wall in the cafeteria of the CBS building?

perfect bound said...

Dorfsman's Gastrotypographicalassemblage is at the Center for Design Study in Atlanta. Here is the flickr stream:http://www.flickr.com/photos/tcfds/


Anonymous said...

"ha ha ha" was hand drawn.
Helped put CBS on the map.
Close friend of Herb Lubalin.
Still living and free lancing.
One of the all time top designers.
Mr. Taste!